The MB’s in Patreon named an upcoming release, “Errant Whisky”. (long story) According to wikipedia, a “Knight-errant” is a figure of medieval chivalric romance literature. The adjective errant indicates how the knight-errant would wander the land in search of adventures to prove his chivalric virtues, either in knightly duels or in some other pursuit of courtly love.
The MB’s in Patreon named an upcoming release, “Errant Whisky”. (long story)
According to wikipedia, a “Knight-errant” is a figure of medieval chivalric romance literature. The adjective errant indicates how the knight-errant would wander the land in search of adventures to prove his chivalric virtues, either in knightly duels or in some other pursuit of courtly love.
Kind of fun. Whimsical, yah? It’s an idea that lends itself to a thick dose of creativity. Maybe even a bit of ridiculum. My inner Monty Python is silly-walking across a holy grail
of possibilities. Probably why I was so pissed off when the first round of label design options landed on my screen.
Boring. Safe. Tame. Bland. Generic. Damn near clip-art.
I get it. When a release has a limited number of bottles, it’s tempting to not invest much time into a label’s design. But c’mon. It’s a medieval knight reference! That’s gotta be worth more than a shrug and a 2 day delivery of lazy labels.
If you're gonna complain, ya gotta be willing to fix it, right?
Frankly, going full tabula rasa on this whisky label could turn into a disappointing waste of time. But we need fresh creative, and I’m betting at least one of the 15 amazing artists we handpicked will be the perfect fit for your Errant label.
They all have wildly different styles. Some may not even be interested in the gig. But I’m hoping this short
description of the label’s imagery will manage to pluck the chord of imagination, aim their talent, and plop a beautiful image on your Errant Whisky label.
A medieval knight riding a whiskey barrel over a cosmic / psychedelic landscape.
In the distance, the god of bears braces for battle
against the god of eagles.
The knight charges towards the brewing mayhem.
Rather than a sword, he lifts a whiskey bottle towards the heavens, imploring a massive black hole sun to bless his weapon of choice.
(sun with a negative core space cut out for visual hole into glass)
Somewhere on the label it’ll say “From a far and mysterious island, this wandering whisky searches for adventures to prove its Magnificence.”
From that starting point, our chosen artist will have free reign to poke, prod, and tickle the fiddly bits of inspiration. It’s gotta turn out better than clip-art, yah?
To the knights who say, “Neat!”
~ The Magnificent Bastard
YOU MEME THE WORLD TO ME
THE VAULT OF TRIBES
Check Out This Past Weeks Videos From Our YouTube Channels Whiskey Tribe and Whiskey Vault.
In this video, Rex and Daniel talk about The Whiskey Tribe - a big, salty and ridiculous community of whisk(e)y loving MB's. They've raised a whiskey freak-flag...
Is your inner bastard Magnificent enough to salute?
My Tribe is cut from a different cloth. You and me? Whisk(e)y is part of our journey, but let’s never forget our destination: a Magnificent experience with our favorite people..
Ian Piggott is our whiskey article curator - he gives us a glimpse of what’s happening with whiskey (and our whiskey brethren and sistren) around the world.
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[+] The science behind smooth Tennessee whiskey The Lincoln County process is a unique charcoal filtration process where you take maple charcoal and you pass a fresh whiskey distillate through the charcoal, and it's supposed to impart a smoother flavor to the whiskey.
